Daniel Slopp Plum Blossom Scent From Quality

When I first saw Daniel Slop, I felt that he was like a university professor. Although he was as silver-haired and energetic as all the figures in the business world, he only had one mouth, one kind of majesty. And confidence permeated from the words.

50 years of plum blossoms in China
There is a saying called ‘a plum blossom wears three generations’. As an emotional inheritance of many Chinese families, plum blossom has a huge consumer group and a good reputation in China. What do you think of the close relationship between plum blossom and China?
The plum blossom watch has entered China for nearly fifty years. Together with the Chinese people, she has witnessed and witnessed the changes and rise of Chinese drama, and the economy has continued to grow and develop. In the Chinese market, Plum Blossom Watch has always adhered to her clear traditional management policy, and has never been affected by those flashy fashion trends. According to our estimates, about five to six million plum watches are worn by our loyal customers, many of which are passed on to their next generations and even grandchildren. These are the basis of good word of mouth.
想 I think a precious watch is usually a very personal object. It not only indicates time to the wearer, but also accompanies its loyalty. It is also a witness of the wearer’s life experience and thus accumulates rich emotions. Especially in today’s fast-paced environment, reliable and accurate brands provide wearers with a sense of security and direction. These values ​​of watches can be closely coordinated with the development of today’s society. Torx will go all out to meet the challenges of the market.
Plum blossom watch will go all out to meet the market challenge
Although Plum Watch has an unshakable position in the Chinese market, as far as I know, Plum Watch also experienced a period of pain during the early stages of reform and opening up. It is quite uncertain about the changing Chinese market. What do you think of it? Is there any lesson for future development at this stage?
In fact, Plum Blossom Watch has never experienced a so-called ‘painful period’ in the Chinese market. In contrast, over the past 15 years, our sales in China have continued to grow steadily. However, it is important to point out that the development speed of plum watches in China has not been as fast as the development of the entire Chinese watch market, nor is it as aggressive as some other major competitive brands. At present, more than 450 brands of watches can be seen in the Chinese market, which is enough for consumers to choose their own choices. In such a fiercely competitive market environment, Plum Watch still maintains its position as one of the top ten brands in sales. Undoubtedly, Torx will continue to go all out to meet the challenges of the market.
Please use three words to describe the plum blossom table in your mind?
Handmade Swiss quality products, customer first, value forever.
Now the competition in the Chinese watch market is very fierce, and the trend of group competition is becoming more and more obvious. So where is the core competitiveness of the plum watch?
人们 Because people’s attitude toward consumption is different, I think that different brands have their own market survival space, and consumers in general want more and more choices. In China, thousands of people with technical talents and dedication work hard for the country and society without knowing it. The Torx watch is exactly the watch made for these hard-working people.

I’ve married plum
As a family business brand, what do you think are the advantages and disadvantages of family business?
Family-run brands usually focus on product production due to limited financial resources. Those big brands will have more power in product research and development and market operation. High capital investment and clever market operation can push a brand into a dreamy world full of imagination. This market effect is undoubtedly very effective. However, from another perspective, a family-run brand also has advantages such as flexible management, clear goals, and personalization of products and services. The leaders of family-run brands are more prominent than the managers of limited liability companies, and are therefore more meticulous in business management.
As a senior manager of a traditional watch brand, you have a double degree in business administration and a LL.M. What kind of different characteristics does your background bring to your management?
I like my job, I’ve married plum, so I will do everything possible for her.

Shu Qi, Tong Liya, Tang Wei, Yao Chen, Etc. Wore Bvlgari Brilliance And Shined On The Red Carpet Of The Opening Ceremony Of The 22nd Shanghai International Film Festival

[June 15th, Shanghai] The 22nd Shanghai International Film Festival opened on June 15th. Bulgari has become the official partner of the Shanghai International Film Festival for three consecutive years. On the red carpet of the highly anticipated opening ceremony, glittering jewellery and watches accompanied by starlight, conveyed joyfully, freely and passionate Italian style. Fabrice Bonnifait, Bulgari Greater China’s financial director, and Bu Qi Li brand spokesperson and well-known actor Shu Qi unveiled the red carpet at the opening ceremony to celebrate this summer event.

Bulgari Greater China Finance Director Peng Ningfei and Shu Qi join hands at the opening ceremony of the 22nd Shanghai International Film Festival
   Shu Qi’s elegant long dress came slowly, depicting the feminine posture of Bvlgari Serpenti high-end jewelry, releasing the dazzling feminine charm.

   Bvlgari brand spokesperson Shu Qi also made a stunning appearance on the red carpet of the Shanghai International Film Festival with his new work ‘Shanghai Fortress’. The Bvlgari Antique Collection and High Jewellery collections glamorously sparkle, with the feminine charm in diamond light.

   Bulgari’s best friend Biao Liya attended the opening ceremony of the Shanghai International Film Festival with her new work ‘The Hero of the Rat Gall’.

   ‘Whistler’ starring Tang Wei wears Bulgari Serpenti high jewelry earrings and rings, each stepping into the Shanghai International Film Festival opening red carpet. The spirit snake’s eyes lighten the ears and the fingers, dignified atmosphere.

   Actor Yao Chen appeared on the red carpet at the opening ceremony of the Shanghai International Film Festival with two new works, ‘Send Me to Qingyun’ and ‘Baohan’. As he raised his hands, the Bvlgari antique collection series flashed bright and elegant.

   ‘The Whistler’ starring Lei Jiayin appeared on the red carpet of the Shanghai International Film Festival. The Bulgari antique collection series of flower-shaped brooches show the gentleman’s style.

   Actor Tan Zhuo appeared in the opening red carpet of the Shanghai International Film Festival with his work ‘People Captured by Light’. Bvlgari Fiorever jewellery series is free and feminine.

   Actor Guan Xiaotong appeared on the red carpet of the Shanghai International Film Festival with his new work ‘Tricolor Bracelet’. Aquamarine and ruby ​​set off the nobility and beauty of ‘Oriental Princess Turandot’.

   Actor Zhong Chuxi wore a Bvlgari antique collection jewellery on the red carpet at the opening of the Shanghai International Film Festival. The classic color aesthetics of Bvlgari show a graceful style.

   Actor Tang Yixin wore Bvlgari high-end jewellery and appeared on the red carpet of the Shanghai International Film Festival with the crew of Yaohan. The diamonds are intertwined, and they raise their hands to shine brightly.

   ‘Touched her 77 times’ starring Cai Zhuoyan wearing Bvlgari high jewelry and high jewelry wrists on the red carpet of the opening ceremony of the Shanghai International Film Festival, bright diamonds bloom.

   Actor Yuan Hong appeared on the red carpet at the opening ceremony of the Shanghai International Film Festival with two works ‘Send Me Up to the Clouds’ and ‘Hero of the Gallbladder’.

   ‘Cutting Memory’ starring Guo Caijie wore a Bvlgari Serpenti series jewellery and mini bag on the red carpet of the opening ceremony of the Shanghai International Film Festival. Sapphire and emerald are deeply charming.

   Actor Jin Chen wore Bvlgari high-end jewelry and appeared in the Shanghai International Film Festival together with the special police team. Rich sapphire sparkles at the ear, diamond petals swaying, fresh and refined.

   Actor Wang Yanlin, wearing Bvlgari jewelry and watches, appeared handsomely at the Shanghai International Film Festival with the crew of ‘Emergency Rescue’.

   Actor Narnazi wore a Bulgari Serpenti series of jewellery, watches and dinner bags, and she appeared on the red carpet of the Shanghai International Film Festival with the crew of the ‘Special Police Team’, exuding confidence.

   Actor Sun Jialing wore Bvlgari jewellery and appeared on the red carpet of the opening ceremony of the Shanghai International Film Festival with the crew of ‘Shanghai Fortress’. The colored gemstones complemented each other and were fresh and beautiful.

   On the opening red carpet, Bulgari’s colorful beauty and bright starlight complement each other. Together with the 22nd Shanghai International Film Festival, this summer light and shadow journey will begin, and more exciting will be presented one after another.

Bai Fumei In Watches Recommended For Four Beautiful Women’s Watches

Bai Fumei in the watch has a high price. The first is to be white, the second to be rich, and the third to be beautiful. Of course, white is commonplace in watches. Of course, the word beauty needs to be considered, because not everyone’s aesthetics are the same. The word rich can be understood as expensive. Today I will introduce Bai Fumei in my mind.

Chanel J12 Series H0967

Watch series: J12
Movement type: Quartz
Case material: ceramic diamond
Strap Material: Ceramic
Case diameter: 33 mm
Watch details: chanel / 16165 /

A brief review of the watch: the beauty of the Chanel J12 series of watches can be said that there is not much controversy, which can be seen from the situation since listing, and the well-known watchmaker Conway Kai has collected a Chanel J12 watch, which evaluates it quite high. This watch has a pure white body design, which represents purity and romance. The bezel is studded with diamonds, standard white and rich.

Chopard HappySport 277471-5001

Watch Series: HappySport Series
Movement type: Quartz
Case material: 18K rose gold
Strap Material: Belt
Domestic public price: ¥ 90,000
Watch details: chopard / 8586 /

Brief comment on watches: In my impression, Chopard has always been that women’s watches are more prominent than men’s watches, because its women’s watches are really beautiful. Take this watch above, the 7 sliding diamond devices in the dial show a bit of naughty taste for women. If you want a better female watch, you must first understand the woman. Chopard is Very successful.

Cartier Blue Balloon Series WE9006Z3

Watch Series: Blue Balloon
Movement type: automatic machinery
Case material: 18K white gold with diamonds
Strap material: 18K white gold
Case diameter: 36.6 mm
Domestic public price: ¥ 395,000
Watch details: cartier / 1064 /

Brief comment on the watch: Cartier Blue Balloon series watch believes that you don’t need to look at the picture to know its classic prototype shape and its unique crown design. This watch uses a 18K white gold case and bracelet, and the 18K white gold case is set with diamonds. Classic Roman numerals, water-resistant to 30 meters.

Piaget Altiplano G0A29167

Watch series: Altiplano
Movement type: manual winding
Case material: 18K white gold
Strap Material: Crocodile Leather
Case diameter: 34 mm
Domestic public price: 188,200 yuan
Watch details: piaget / 21492 /

A brief review of the watch: Piaget designers show ingenuity and ingenuity, creating a harmonious and luxuriously restrained watch. The brilliant diamonds illuminate the perfect geometric lines of the white gold case. Equipped with Piaget’s own 430P ultra-thin movement, showing exquisite and delicate side, blue steel screws, chamfered bridge, polished round main plate, circular Geneva wave pattern.

In summary: Bai Fumei in the watch is definitely synonymous with high-end luxury. Some mainstream celebrities and celebrities are also very fond of this type of watch, the real watch Bai Fumei, you deserve it.

Tiger Tag Heuer Joins Forces With ‘ace Special Agents: The Golden Circle’ To Open The Road To Global Cooperation

In ‘Ace Agent: Golden Circle’, our heroic agents will wear the legendary TAG Heuer Monaco (Monaco Series) and TAG Heuer Connected smart watches to perform difficult tasks. The TAG Heuer watch exudes a very elegant British style-‘# 无 fearChallenge, achieve self #’ (#DontCrackUnderpressure).

   TAG Heuer is proud to announce that it will work with MARV films and 20th Century Fox Films to participate in the production of the new film ‘Ace Agent: Golden Circle’ directed by the famous director Matthew Vaughn. This film will be It will be released in major theaters around the world on September 22, 2017. The TAG Heuer Connected smartwatch becomes the official watch of Ace Agent. In the new film, the ace agents will all wear TAG Heuer watches. The Tag Heuer Connected smartwatch will also be available on the Mr Porter website as the Ace Agent series.
   In 2015, ‘Ace Agent: Academy of Agents’ was released worldwide. Ace Agent, an independent international intelligence agency with the highest discretion, was presented to the world. Its ultimate mission is to ensure the security of the world. In Ace: Golden Circle, our heroes will face new challenges. When Ace Agent’s headquarters was destroyed and the world was threatened, Ace Agent found in the US operation an alliance spy organization that dates back to its inception. The new adventure will test the strength and intelligence limits of the agents. The two elite secret organizations must cooperate to defeat a common enemy. In addition to the original squad, Colin Firth, Taron Egerton, Mark Strong, Julianne Moore, Harry Halle Berry, Pedro Pascal, Channing Tatum and Jeff Bridges will also star in ‘Ace Agent: Golden Circle’.
   Mr. Jean-Claude Biver, CEO of TAG Heuer and Chairman of the Watch & Clock Department of the Copeland Group, said: ‘Ace Agent’ means explosion scenes, action footage, humor The joke, of course, is also elegant. A group of young actors performed the ideal image-a fearless gentleman. This perfectly fits the target market of TAG Heuer. This cooperation will help us get closer to the younger generation. The first episode was a huge success, and we are very proud and honored to see our hero agents wearing the TAG Heuer series flagship products in the sequel.
   Director Matthew Vaughn added: ‘In Ace: Golden Circle, we need a smart watch that is suitable for agents. We searched for a variety of products but did not have a sufficiently elegant wrist. The watch is suitable for ace agents. Later, I saw on Bloomberg Finance Channel that in an interview, Mr. Jean-Claude Biver was talking about his smart watch, which was particularly noticeable; ace agent TAG Heuer smartwatch will be worn. ‘
   The watches worn by the protagonists will play an important role in ‘Ace Agent: The Golden Circle’, which will determine the success or failure of the task of the Ace Agent. Whether shooting underwater, fighting scenes, or stunts, agents need a watch that can withstand all environments. In the film, the audience will see the American ace agents wearing TAG Heuer Connected smart watches and the legendary TAG Heuer Monaco (Monaco) Calibre 11 watch.

Montblanc Salutes The 90th Anniversary Of The Legendary Masterclass

The Montblanc Meisterstück Heritage Collection is inspired by the Meisterstück series of writing instruments. The classic design, unique functions and exquisite decoration interpret the timeless value of the Montblanc Meisterstück Collection , Combined with Swiss traditional watchmaking technology, become the owner’s irreplaceable lifelong companion. The distinctive design features run through every watch in the collection and come in two sizes of 39.00 and 42.00 mm. The Meisterstück Heritage Pulsograph is equipped with a hand-made modern movement and is adjusted to the traditional Swiss watchmaking standards.

 The lugs naturally bend downward from the middle of the case, and fit ergonomically to the wrist of the wearer. The middle part of the case is designed vertically, and the Montblanc hexagonal white star logo set on the crown is embossed in solid gold or stainless steel. The classic round case has a variety of surface treatments: the bezel is polished and the middle piece is treated with horizontal matte finish, forming a sharp contrast. The slightly arched dial presents a delicate curved arc at the edges, creating a timeless retro look. Exquisite radiation pattern processing, so that the dial under different light conditions and angles can produce different visual effects.

 The elegantly shaped hour, minute hands and inlaid hour markers, combined with the moon phase display sub-dial in the perpetual calendar function, present a clear and full display effect in the dial. The periphery of the dial adopts a slim black transfer minute scale and is set with a wedge-shaped hour marker, of which the 12 o’clock marker is decorated with Roman numerals XII. This time scale design conforms to the most traditional high-level watchmaking specifications: each inlaid time scale is closely attached to the minute scale on the outer edge of the dial, and is equipped with multi-face cut toffee hour and minute hands. The toffee-type hands are known for their symmetrical shapes, and have smooth polished sides, so that even the smallest manufacturing or assembly defects can be clearly presented, which makes them extremely difficult to make.

 The perfect-length toffee-style hands accurately point to their respective information scales, reflecting the very high standards required for traditional watchmaking. The unremitting pursuit of product quality and functional innovation has become the essence and essence of Montblanc’s master class spirit, and has been interpreted and inherited in different products in this series.

 Since its introduction in 1924, the Montblanc Meisterstück series has been glorious for 90 years, creating a legend in the field of writing instruments. For a long time, the Taipan series of writing instruments have always represented Montblanc’s brand value: extraordinary craftsmanship, top-grade materials, superb aesthetics and outstanding performance, and has no doubt become one of the world’s most famous luxury legends.

 Today, the Taipan collection continues to showcase Montblanc’s unparalleled design, production and innovation capabilities in the field of luxury writing instruments. Since the first Taipan series of writing instruments made in Hamburg, Germany in 1924, this series has explained Montblanc’s continuous pursuit of perfection. Over the years, the Taipan series of writing instruments have been the lifelong companions of generations of scholars and scientists, poets and artists, politicians and industry leaders. The low-key and luxurious design makes the Taipan series a unique symbolic work in writing instruments: we can always expect more. Adhering to the ‘Taipei spirit’, Montblanc has launched a number of new products in the new Taipan series: including leather materials with unique materials, exquisite luxury watches and jewelry, and writing instruments specially launched to celebrate the 90th anniversary of the Taipan series.

 While paying tribute to history, the new Taipan series will also write a more brilliant legend. Taipan series of writing instruments made in Hamburg, Germany. Each pen is carved by real craftsman with solid gold. There are 35 processes in the entire production process, and then more than 70 processes are needed to complete the final assembly and further testing. Every minute’s attention to detail can create a legend of the Taipan series for more than 90 years. The new Taipan 90th Anniversary Ink Pen Series will be available in special editions with rose gold nibs, as well as specially engraved limited editions.

 In order to continue the glorious legend of the Taipan series, the Montblanc Meisterstück Heritage Collection fully reflects the Swiss watchmaking process. This series of watches is made by Montblanc’s two watchmaking workshops in Villers and Reno, showing the standard and complex craftsmanship of Swiss traditional watchmaking. The new Taipan 90th Anniversary series will also launch new leather goods made in Florence, Italy. This new series of leather goods is made of soft calfskin, showing the highest level of Italian leather goods craftsmanship in the details. Designed in Paris, France, a series of bracelets, rings and cuffs made of agate are new accessories that symbolize eternity in the 90th anniversary of the new Taipan. The new Taipan series is a continuation of the 90-year Taipan spirit and will continue to write a glorious legend that transcends time.

Cartier Tortue Multi-time Zone Watch Released Directly At 2013 Geneva Watch Show

With its ingenious design and clear and easy-to-read time display, the Tortue multi-time zone watch can provide a great deal of time information with great ease, making many global travelers love it. For them, the most important thing is to be able to easily read the time of the destination and know the time of the departure, at the same time, without going through complicated and tedious operations.

 The Tortue multi-time zone watch combines simple lines, a rose gold or white gold or diamond-set tortoise case, and a multi-layered delicate dial with excellent readability. It highlights the complexity and complexity with a low-key appearance. A grand watch masterpiece. Its smooth lines and many Cartier-specific iconic elements are memorable, such as a winding crown with multi-faceted sapphire, a multi-level engraved dial, and a partial world map carved in blue paint in the center of the dial. This exquisite decoration style is like an invitation to travel. Even if it is not a watch expert, you can see from a distance that this timepiece is made for global travelers.

Timepieces for travel
 At first glance, this ingenious watch combines classic and timeless shapes with a modern dial, but does not deliberately highlight its functional advantages. However, this timepiece not only has UTC function-a popular term now used to define a watch with independent adjustable dual time zone display, often referred to as GMT function. The Tortue multi-time zone watch goes beyond this popular feature since its inception in 1953, becoming a member of the ‘World Time’ watch family. This type of watch is even more precious. The dial usually has a dial engraved with the names of different cities to show the time in the time zone where these cities are located. However, in order to avoid overly complicated dial design, the watchmaker at Cartier Workshop chose to present the city name on the outside of the dial and display it through the window on the shoulder side of the Tortue multi-time watch.

Easy-to-use complication
 The watch’s modular movement is based on the 1904 MC movement developed by the Cartier La Chaux-de-Fonds workshop. Time information. In order to avoid any complicated thinking, the time of the watch’s wearer is displayed by the main hand for reading, while the time of departure is displayed in a semi-circular window below the center of the dial by the day / night hand with the sun and moon signs. This compact device is connected to the pushbutton at 2 o’clock, which can display the time of the representative city corresponding to 24 time zones on a 24-hour basis. Not only that, the Tortue multi-time zone watch also inherited the design concept of the Calibre de Cartier multi-time zone watch introduced last year: taking into account the daylight saving time adjustments of different countries, another reference scale is used to display the 7-month effective daylight saving time To ensure the accuracy of the time zone time.
Geneva International Haute Horlogerie 2013:

2014 Basel Glashütte New Red Gold Senator Chronograph Appreciation

At the Basel Clock & Watch Fair, Glashütte newly released the classic Senator series chronograph. This watch follows the visual design of Glashütte’s original classic Senator dial, designed to create the iconic features of the Senator series, and serves as the flagship model of the watchmaker’s ‘Arts and Crafts’ series. Let’s enjoy the new Senator chronograph in this red gold case, the model number is: REF. 1-37-01-01-05-30.

 Glashütte Senator Chronograph Panorama Date red gold watch

 The classic and harmonious dial design of the Senator watch shows simplicity and elegance. The dial is designed with a central seconds hand, a 30-minute and 12-hour counter with a flyback chronograph mechanism, a small stopwatch with a power reserve indicator (70 hours), and Glashütte’s original commendable large date display design.

 The exquisite small seconds dial is also designed with a 70-hour power reserve display energy bar, which can be displayed on a reasonable dial to facilitate the wearer to grasp the power of the watch.

 30-minute chronograph dial

 Glashütte’s original commendable large date display design.

 The frosted red gold embellishes the spiral crown and is engraved with Glashütte’s signature striated bar.
 

 The new 37-01 movement is the first movement originally conceived and manufactured by Glashütte for a chronograph. The new wheel structure of the new chronograph movement is particularly streamlined with fewer individual parts. The movement uses a two-way automatic tourbillon; the 70-hour power reserve is controlled by a single barrel wheel. Four gold screws on the rim of the balance wheel are used for adjustment; there is no adjuster on the mainspring, allowing the movement to run continuously for a long time, thereby improving accuracy.

 This watch is very innovative and uses high materials. It has a lacquered silver dial with black track minute ring and black Roman numerals, and a polished 18K red gold matte case. The Senator Chronograph Panorama Date watch showcases the classic and stylish harmony and symmetry of Glashütte’s original Senator collection.

 The above content was reported by the staff in front of the Watch House. The relevant information of the 2014 Basel Watch Fair Glashütte new products carefully prepared for everyone. In the future, we will continue to provide more and more intuitive exhibition reports for everyone. Please stay tuned.
2014 Basel Watch Show Special Website:

Parmigiani Sponsors Philis Limonzani Magnificent Art Exhibition

From May 1st to October 31st, 2015, the Magnificent art exhibition curated by the famous artist Felice Limosani will be held at the Palazzo Vecchio (Old Palace) in Florence, Italy. ) Grand opening, Swiss independent watch brand Parmigiani is pleased to participate as an event sponsor.
Palazzo Vecchio (Old Palace)
Paolo Cattagni, Mayor Dario Nardella, Maryline De Cesare, Curator Felice Limosani
   Phyllis Limonzani is a brand friend of Parmigiani, versatile and particularly good at storytelling. Last year, Parmigiani commissioned Phyllis Limonzani to design new display windows for the Luisa Via Roma concept store. Phyllis Limonzani draws inspiration from the fleeting butterfly life, and creates a window of ‘Time Flies, Gorgeous Butterflies’ for Parmigiani, giving it infinite vitality and passing countless metaphors and creativity.

   The digital work exhibition, Magnificent, pays tribute to the magnificent beauty that can change the world, and blind singer Andrea Bocelli once described it. Digital images and the beauty of music blend with each other, and Parmigiani revisits the Renaissance classics from a new perspective. Phyllis Limonzani once again demonstrated the extraordinary magical power of the heart.

Lvmh’s Swiss Watchmaker Zenith Welcomes A New Era Of E-commerce

ZENITH, a Swiss watchmaker under the global luxury giant LVMH, has announced that it will enter the two leading e-commerce platforms in China on May 21 this year. At that time, Zenith will With the theme of ‘To the One and Only You’, we bring legendary watches to Chinese e-commerce consumers to present ‘one-of-a-kind’ watches and experiences.

In line with the development trend of China’s e-commerce, Zenith adopts an active e-commerce development strategy and boldly welcomes the new era of e-commerce. Zenith will become the first luxury brand to enter the two leading e-commerce platforms in China at the same time. The collision between the heritage and the pioneer spans more than 150 years of watchmaking history. Zenith is one of the few watch brands that insists on the independent manufacture of mechanical movements. It is one of the four major movement manufacturers recognized by watch fans, creating many A legendary milestone in the Swiss watch industry. The announcement to enter the e-commerce platform is a collision between the century-old heritage and the pioneer of the times.

At this point, Zenith’s official flagship stores will become the only branded on-site sales channels on the two major e-commerce platforms, giving consumers the most ‘safe’ and ‘convenient’ online shopping experience, including the most comprehensive warranty policy and online Exclusive shopping experience. At the same time, Zenith will share the retro gentleman lifestyle with Chinese consumers through e-commerce platforms.
Tribute to intricate craftsmanship and vintage gentleman
Zenith’s first online exclusive signature customization presents a classic retro pilot series for you

On May 21st, JD.com’s e-commerce platform will present Zenith’s first exclusive online signature custom watch, the pilot series TYPE 20 ‘Bronze Flying’ and the pilot series TON-UP ‘Coffee Knight’. These two watches are the best representative of the vintage gentleman style, and are also the most popular trend. ‘Bronze Flying’ gathered many star fans and won the love of Jin Dong, Hu Ge, Han Geng, Wu Zhenyu, Wu Jianhao and so on. Its bronze shell is particularly unique, so it has been in a state that is hard to find for a long time. ‘Coffee Rider’ is the first heavy-duty motorcycle-themed watch in the watch industry. It is widely enthusiastic for heavy motorcycle riders such as Harley and Triumph, demonstrating the temperament of retro military watches, and the male hormones on the wrist are bursting.

In conjunction with Zenith’s presence in JD.com, the brand will specially open four pilot watches during the event, providing JD.com customers with exclusive signature engraving and customization services, showing the unique gentleman beauty in a retro style. Zenith is willing to share the ‘unique’ retro gentleman way with Chinese consumers.

A Watch Five Years Late

I don’t know if you still remember the movie ‘Interstellar’ released in 2014? The story takes place in a dystopian future world. Human survival is threatened by food shortages and hypoxia. NASA’s team of scientists, engineers and pilots use interstellar travel to find potential habitable planets. Former astronaut Cooper needs to travel to another dimension, hoping to find a new home for humanity. But participating in this mission meant leaving Earth and daughter Murphy. Before leaving, Cooper gave his watch to his daughter Murphy. Then Cooper realized that from the fifth dimension, he could travel to a specific place on the earth in time and communicate with his daughter. On the other side of the bookcase in Murphy’s childhood bedroom, he used a Morse code to send her a message through the second hand left for her daughter’s watch. As a child, Murphy deciphered the Morse code, but thought it was a ghostly masterpiece. When he grew up, Murphy, a scientist, returned to his childhood bedroom for a final look, and was forced to leave because a sandstorm was raging outside the window. Cooper is also able to travel from the fifth dimension to this moment. Cooper realized that he now controlled the key to manipulating gravity, which could help humans leave the earth and go to a new and safe planet, and desperately wanted to pass information to Murphy. Cooper knew that Murphy was still wearing the watch he had left her. This watch has played its role, and it can do it again! He uses the Morse code to transmit quantum data through the watch’s second hand. Murphy finally realized that the ghost in her childhood memory was actually her father, trying to connect with her through time and space. Murphy returned to NASA to transcribe and decipher the Morse code in his watch, helping humans to subvert gravity and escape the dying earth. When she finally solved the equation, she ran back to the Central Laboratory, threw the manuscript into the air, and yelled, ‘Eureka!’ To commemorate her major discovery. The Hamilton used in the film, finally, as an dying old lady, Murphy reunited with his father, still wearing a watch that his father left for himself. Five years later, this Hamilton custom prototype ‘Murphy’, which plays a key role in plot development, is officially in mass production! It features a 42mm steel case with a black dial, retro-aged beige Super LumiNova® luminescent coating hands, and an upgraded ETA movement with a power reserve of up to 80 hours. Unique is the second hand in the middle: the Morse code for the word ‘Eureka’ (found) is printed on the second hand with a bright lacquer and can only be seen in certain light and angles. The watchbox was designed by Nathan Crowley, the art director of ‘Interstellar’, and reproduces the famous hypercube space in the film. The limited number of hypercube watchboxes is 2,555 to pay tribute to a detail in the movie: an hour on Miller This is equivalent to 7 years on earth, or 2555 days. It has been 5 years since the movie was released that year. This Hamilton, which is 5 years late, will be listed in April 2019. The official domestic price is 7350 yuan. Since it is 5 years late, it is better to arrange it for 7 years, that is, release in 2021. After all, an hour on Miller’s planet is equivalent to 7 years on Earth ………….. END _